privacy policy

1. Introduction

This Privacy Policy explains how Lifesmith International, Inc ("Optume.ai", "we", "us", or "our") collects, uses, and protects personal information through the public website at optume.ai (the "Site"). By using the Site, you agree to this policy.

2. Information we collect

Information you give us. When you fill out our contact form or email us, we collect the information you choose to provide, such as your name, email address, company name, and the contents of your message.

Information collected automatically. When you visit the Site, we and our infrastructure providers automatically collect basic technical information, such as your IP address, browser and device type, the pages you view, and the date and time of your visit. This is collected through standard web server logs and through our hosting and security provider, to keep the Site running and secure.

Cookies and analytics. The Site may use cookies and similar technologies, including analytics tools, to understand how visitors use it so we can improve it. You can control cookies through your browser settings.

3. How we use information

We use the information we collect to:

• respond to your inquiry and provide the information or follow-up you requested;
• operate, maintain, secure, and improve the Site;
• understand how the Site is used; and
• comply with our legal obligations.

We do not sell or rent your personal information.

4. How we share information

We share personal information only in these limited ways:

• Service providers. With companies that help us run the Site and respond to you, such as our website hosting and database provider and our email service. They may only use the information to perform services for us.
• Legal reasons. When required by law, or to respond to lawful requests, protect our rights, or prevent harm.
• Business transfer. If our business or its assets are involved in a merger, acquisition, or sale, personal information may be transferred as part of that transaction.

5. How we store and protect information

Information submitted through the Site is stored with reputable service providers. We use reasonable technical and organizational measures to protect personal information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

6. How long we keep information

We keep the information you send us for as long as needed to respond to you and for our reasonable business and record-keeping purposes, after which we delete or anonymize it. You can ask us to delete your information at any time (see "Your rights").

7. Your rights

You may ask us to access, correct, or delete the personal information we hold about you, and you may opt out of any marketing messages by replying to opt out or by contacting us. We will respond as required by applicable law.

• Canada. We handle personal information in line with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy laws.
• Other regions. If you are in a region with specific privacy rights, such as California or the European Economic Area and the United Kingdom, we will honor the rights that apply to you under those laws on request.

8. Children

The Site is intended for adults and for business use. It is not directed to children, and we do not knowingly collect personal information from anyone under 18. If you believe a child has provided us personal information, please contact us and we will delete it.

9. Where we operate

We operate the Site from Canada. Personal information we collect may be stored and processed in Canada, the United States, or other countries where we or our service providers operate. Where required, we take steps to protect information transferred across borders.

10. Changes to this policy

We may update this Privacy Policy from time to time. We will post the updated version on the Site with a new "last updated" date. Please check this page periodically.

11. Contact

Questions or requests about this Privacy Policy or your personal information can be sent to support@optume.ai.